Crown Trade
The Project:
Crown Trade’s flame retardant coating Timonox can help buy precious time in the event of fire breaking out in a building and we were tasked with communicating that across a variety of key sectors.
What we delivered:
Shepherd PR has used an integrated approach involving media coverage in carefully targeted titles including those in the social housing, healthcare and industrial sectors, as well as video, to show the product in action in a controlled environment.
Outcome:
Articles across the social housing, education and general specification press have been secured, keeping Crown Trade Timonox in the public eye. Our video is embedded in articles which appear on digital news sites, to give readers the most information on the product.
